The Design Council have provided the Forum with some short best practice design guides for business.

The Design Council’s business support programme ‘Designing Demand’ was introduced at the TAF Best Practice Exchange in November, the programme is a practical mentoring scheme for small to medium-sized businesses and aims to improve their economic performance by helping them to use design as a driver for growth and competitiveness.

The guide below focuses on the benefits that a clear branding and message can have on your organisation.

The power of branding: a practical guide

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