Given that successful engagement is the key to member retention, it is very frustrating that getting members engaged is so difficult. Why is this?
This webinar will explore the reasons why and the mistakes that membership organisations make. We will then look at a range of key actions that will help you to get members engaged and could transform your membership into the positive community you always wanted. It can be done!
Resolving this issue is very important because it is essential that members see membership as an essential purchase, rather than a discretionary one. If your membership is seen as “essential”, then renewal is easy. If it’s seen as discretionary, then cancellation is their easy option.
The Member Boost Making the Most of Member Benefits webinar will show you how to get members engaged
Speaker: Steve Charles – membership specialist (see https://memberboost.co.uk/membership-specialists/)
Organiser
