The role of the Forum

The business sectors that individual trade associations represent may be unique but the organisational issues that they face are not.

The Trade Association Forum is the association of associations and it encourages the development and sharing of best practice among UK trade associations and other types of membership body in the UK. Through its work, the Forum also promotes the role of effective trade associations to government, industry and the wider public.

The Forum provides its members with a range of services and activities designed to assist them in the strategic development and day to day running of their organisations using various different activities, but is not a policy setting body.

Funded by its members, the Forum is an incorporated body operating with guidance from a Board of Directors consisting of trade association representatives and other stakeholders including the Department for Business Energy and Industrial Strategy (BEIS).

Who We Are

Chief Executive:
Linda Cavender

Linda heads up the Forum and works closely with the Board of Directors to deliver the agreed strategy to the ultimate benefit of Forum members. Linda uses her extensive experience to actively support Forum members and helps to encourage them to share best practice and increase their professionalism by providing information and guidance on all issues relating to the running of their organisations.

Events Manager:
Jocelyn Shein

Jocelyn looks after the Forum’s extensive events programme and is responsible for organising the Forum’s training portfolio as well as our flagship events – Conference, the TA Best Practice Awards and  the TA Best Practice Exchange.

Business Development Manager

The business developement manager looks after the Forum’s recruitment and retention activities.  he is also responsible for sourcing new partners and sponsors who are relevant to our members’ needs as well as other commercial activity.

Finance Officer:
Peter Cload

Peter works part time with the Forum and looks after our day to day finances.

To contact any of the team, please email or call us on: +44 (0)20 3869 8650.