Events

Crisis Communication Management

14/02/19 09:30

Crisis Communications Management Trade associations are often in the front line when a crisis strikes their industry sector or one of their members. Members expect their trade association to act as ‘top-cover’ in a crisis. Trade body spokespeople are one of their first ports of call when journalists are researching a crisis story. The ‘crisis paradox’ shows us that a calm, professional, helpful response in a crisis can enhance an organisation’s reputation under the glare of the media...

Landmark
EC2M 3XD

EU Lobbying - The Challenges Post Brexit

28/02/19 09:30

The 2016 referendum on the UK’s membership of the European Union and the negotiations that followed have presented UK trade associations and their members with unprecedented challenges and opportunities. At a time when resources in Whitehall have been stretched as never before, Government officials have increasingly turned to trade associations for help and support. Meanwhile, trade associations have been obliged to look again at whether and how they can continue to promote and defend their members’...

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EC2M 3XD

The Cambridge Governance Symposium

06/03/19 09:00

The inaugural NETpositive Governance conference for associations and membership bodies takes place at Emmanuel College, in the heart of historic Cambridge. A 1-day event combining plenary, breakout sessions and networking opportunities focused on enhancing delegates' understanding and implementation of effective organisational governance practices The Cambridge Governance Symposium is a partner initiative between the Trade Association Forum and Consort Strategy, supported by NETpositive...

Emmanuel College
CB2 3AP

Presentation Skills Training

13/03/19 09:30

The room goes quiet. Everyone turns to face you. It's time to present. You're on and you need to make a great impression... These days, the ability to present well has never been more important. Whether it's presenting to colleagues, giving an important speech at conference or a product demo to customers, your ability to influence and express yourself clearly is a make-or-break skill.. Unfortunately, many people struggle with public speaking. Some suffer from fear and nervousness whilst...

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EC2M 3XD

Media Writing Training

25/04/19 09:30

Over 90 per cent of the news published by media outlets comes from public relations agencies and departments. But only one per cent of this material will see the light of day. What makes the difference? One important factor is knowing key media contacts personally. Another is knowing how to write media material in line with the rules and conventions that our media ‘customers’ observe themselves. Another is understanding what the media want, so that a weak story can be presented more...

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EC2M 3XD

Accelerate your Social Media - Intermediate to Advanced

12/09/19 09:30

Exploring, in one-day, more advanced social media topics including how and why people engage in social media and how to make content go viral. What is it? Social Media is now an established part of the marketing mix. It’s surprising then, that most businesses still struggle to generate a Return on Investment (R.O.I.) from their social efforts. This advanced workshop is designed to help change all of that. The course is designed to help you build a solid foundation for Social Media success. The...

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EC2M 3XD

The Psychology of Member Engagement

17/10/19 09:30

The Psychology of Member Engagement Master the Art and Science of Persuasion Why do some benefits capture your members’ attention while others flop? What makes members engage with certain services again and again and others never at all? Is there an underlying pattern member behaviour? In this unique TAF training course, you are offered new insights into the art of winning members over. When it comes to engaging members, success can begin before you say a word. It isn't just what you say or...

Landmark
EC2M 3XD